


Renaissance Hotels Brand Refresh
Art Direction, Branding, Design
Renaissance Hotels needed a visual rebrand to reflect the locally inspired experience of the modern traveler. The updated identity takes its cues from the distinctive ways that a neighborhood reveals and defines itself, from city guides, signage and wayfinding to architectural forms, murals, textures and color.










Creative Director: Stephanie Kim Simons
Associate Creative Directors: Lisa Fisher and Whitney Humann
Copywriter: Amelia Stein
Photographer: Lucas Allen
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Want to create something together?
e: michelle.k.pais@gmail.com
Based in Brooklyn, NY
© Michelle Pais, 2026